We want this because within time the items purchased will become more meaningfull towards the person who bought it for example this skateboard i bought, it might seem worn out but the only reason i have not gotten rid of it is because not only does this skateboard serve its purpose but i also have an emotional connection to it because of the tricks i have successfully landed on it. this would be the same for anyone with an item they have purchased another example would be an ipod because it holds that persons songs and thier pictures so some would say it holds more of an emotional attachment to the owner but with a skateboard most scrathes on the board resemble a time when a trick was attempted or if a sticker is placed it could resemble the time a person did a certain trick. I think people would pay extra fo something with an appealing form to simply show others that they either have the money to afford such or that they simply like that appealing form.
Monday, 3 November 2008
Why we want our purchased items to do more than work well and what is going on in your mind as you purchase a new item?
We want this because within time the items purchased will become more meaningfull towards the person who bought it for example this skateboard i bought, it might seem worn out but the only reason i have not gotten rid of it is because not only does this skateboard serve its purpose but i also have an emotional connection to it because of the tricks i have successfully landed on it. this would be the same for anyone with an item they have purchased another example would be an ipod because it holds that persons songs and thier pictures so some would say it holds more of an emotional attachment to the owner but with a skateboard most scrathes on the board resemble a time when a trick was attempted or if a sticker is placed it could resemble the time a person did a certain trick. I think people would pay extra fo something with an appealing form to simply show others that they either have the money to afford such or that they simply like that appealing form.
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